Relief
Packaging design / Branding
There are many mental health problems in today’s society. Conditions like anxiety, which comes in different forms such as social anxiety disorder, panic disorder, generalized anxiety disorder, have always been overlooked.Yet they can have all kinds of negative effects on our mind and body. I realize that anxiety is a problem that has always existed around us, so I want to create works to remind the public that it is a serious and widespread condition.
Project Content
In terms of product choice, cosmetics most frequently used by women including lipstick, liquid foundation, and mascara are turned into stress relief gadgets. Everyday items for men like a necklace, energy gel pack, and eyebrow pencil are also chosen for transformation. Keeping the shapes of these products, I altered the interiors as well as their usage.
In terms of product choice, cosmetics most frequently used by women including lipstick, liquid foundation, and mascara are turned into stress relief gadgets. Everyday items for men like a necklace, energy gel pack, and eyebrow pencil are also chosen for transformation. Keeping the shapes of these products, I altered the interiors as well as their usage.
Female Collection
For the female collection, one must press the bubble to open the box and access the lipstick, and the tip of the lipstick is replaced by cotton fabric similar to that of a quilt corner. Like applying lipstick, users can use the lipstick on their lips or other parts of the face to feel the tickling sensation and relax. Likewise, the mascara must be opened by pressing the bubble, and the tip is replaced by a fur-like material that can be used to scratch one’s neck, eyelids, and ears. The square foundation box can be opened by pressing the bubble, and its content is replaced by slime, allowing users to destress by beating or squeezing it.
For the female collection, one must press the bubble to open the box and access the lipstick, and the tip of the lipstick is replaced by cotton fabric similar to that of a quilt corner. Like applying lipstick, users can use the lipstick on their lips or other parts of the face to feel the tickling sensation and relax. Likewise, the mascara must be opened by pressing the bubble, and the tip is replaced by a fur-like material that can be used to scratch one’s neck, eyelids, and ears. The square foundation box can be opened by pressing the bubble, and its content is replaced by slime, allowing users to destress by beating or squeezing it.
Neutral Collection
As for the neutral collection, the eyebrow pencil is inside a slim drawer box and can be accessed by pressing the bubble.The pencil itself resembles a regular eyebrow pencil but its tip can be used to stimulate various pressure points on the body, allowing users to destress and relax. Similarly, the square box containing magnetic stones can be opened by pressing the bubble button.The reason why I used magnetic stones is that they have an aura of relief and relaxation. Users can choose to create a necklace by attaching the stones together, or use them individually. Lastly, there is another stress relief gadget in the rectangular box shaped like an energy gel pack.After pressing the bubble and opening the drawer, one will find an item in the shape of a pillow. It contains pink and blue non- water-soluble paint, allowing users to easily shake or hold in hand, and is the perfect stress relief gadget for those in a bad mood.What these products have in common is that users must press the bubble button to open the packaging.
As for the neutral collection, the eyebrow pencil is inside a slim drawer box and can be accessed by pressing the bubble.The pencil itself resembles a regular eyebrow pencil but its tip can be used to stimulate various pressure points on the body, allowing users to destress and relax. Similarly, the square box containing magnetic stones can be opened by pressing the bubble button.The reason why I used magnetic stones is that they have an aura of relief and relaxation. Users can choose to create a necklace by attaching the stones together, or use them individually. Lastly, there is another stress relief gadget in the rectangular box shaped like an energy gel pack.After pressing the bubble and opening the drawer, one will find an item in the shape of a pillow. It contains pink and blue non- water-soluble paint, allowing users to easily shake or hold in hand, and is the perfect stress relief gadget for those in a bad mood.What these products have in common is that users must press the bubble button to open the packaging.
Poster
As for the three posters, the first represents people accumulating stress like a piece of bubble wrap. Each bubble is filled with anxiety and stress over time and each organ is sealed in the bubble wrap. The feeling of unable to regain freedom is frustrating. The second poster represents the bursting of bubbles, setting free of all the emotions and no longer bound by anything. Everything is liberated. Lastly, the third poster is the relaxed state of mind after people relieve stress, similar to that of spacing out. Seeing the bubbles float peacefully like clouds allows our mind and body to achieve transcendence and let go of all the burden.
As for the three posters, the first represents people accumulating stress like a piece of bubble wrap. Each bubble is filled with anxiety and stress over time and each organ is sealed in the bubble wrap. The feeling of unable to regain freedom is frustrating. The second poster represents the bursting of bubbles, setting free of all the emotions and no longer bound by anything. Everything is liberated. Lastly, the third poster is the relaxed state of mind after people relieve stress, similar to that of spacing out. Seeing the bubbles float peacefully like clouds allows our mind and body to achieve transcendence and let go of all the burden.